Branding: The Secret to SME Success in Kenya
Ladies and gentlemen, have you ever walked into a shop and felt like you were transported back to the stone age? No fancy decorations, no catchy music, and no attractive packaging. Just a simple, plain-old shop with basic goods on display. It’s not a pretty sight, right? Well, that’s the same thing that happens when […]
Benefits of having an Online Presence for your Business
We live in a digital age where being online is a need. Within the last two decades, the number of internet users has increased dramatically. A business’s online presence can be described by how easy it is to find the business when looking for relevant keywords online, as well as how easy it is for […]